Intex Technologies Announces Official Sponsorship of Afghanistan Men’s Cricket Team for India Tour 2026
Intex Technologies has announced its role as Official Associate Sponsor of the Afghanistan Men’s Cricket Team for their India tour 2026, featuring a Test match and ODI series across major Indian cities. The partnership highlights growing India-Afghanistan cricket ties, brand engagement through sport, and expanded global broadcast coverage.
The international cricket series will begin with a solitary Test match scheduled in New Chandigarh from June 6 to June 10, followed by a three-match One Day International series to be played across Dharamshala, Lucknow, and Chennai on June 13, June 17, and June 20 respectively. The tour represents a significant continuation of the growing sporting relationship between India and Afghanistan, unified by a shared passion for cricket and a steadily evolving competitive partnership at the international level.
Afghanistan’s cricket journey has been widely regarded as one of the most inspiring developments in global sport over the past decade. The team’s rapid rise through international rankings, consistent competitive performances, and resilient sporting spirit have established it as a formidable presence in world cricket.
Announcing the partnership, Keshav Bansal, Director of Intex Technologies, stated that cricket continues to serve as a powerful platform for engaging consumers across regions, cultures, and generations. He highlighted Afghanistan’s cricket evolution as a remarkable story of determination and resilience, noting that these values closely align with the ethos of Intex Technologies. He further emphasized that the association offers an opportunity to connect with millions of cricket enthusiasts while strengthening the brand’s engagement through meaningful sporting partnerships.
Sayed Naseem Sadaat, Spokesperson of the Afghanistan Cricket Board, expressed satisfaction over the collaboration, stating that the partnership with Intex Technologies as Official Associate Sponsor for the India tour marks an important milestone. He noted that as Afghanistan cricket continues to expand its global presence, partnerships with established Indian brands play a crucial role in supporting its international growth and fan engagement. He extended appreciation to Intex Technologies and expressed confidence in a successful and competitive series.
The Afghanistan tour of India will feature comprehensive broadcast coverage, with live telecast on the Star Sports Network and digital streaming available on JioHotstar, ensuring wide accessibility for audiences across India, Afghanistan, and global cricket viewership markets.
Intex Technologies, established in 1996, has developed into a major Indian consumer electronics brand with a diversified portfolio spanning televisions, display solutions, air conditioners, washing machines, fans, air coolers, small domestic appliances, audio systems, IT and mobile accessories, and security and surveillance products. The company operates through a robust nationwide distribution network covering more than 18,000 postal code regions, supported by over 500 distributors, 25,000 dealers, and 500 authorized service partners, ensuring extensive market reach and after-sales support. The brand continues to focus on delivering accessible, technology-driven solutions aligned with evolving consumer needs across India.

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